---
title: Rediscover Main Streets Program
description: Through the Atlantic Canada Opportunities Agency, the Rediscover Main Streets initiative is supporting the economy by helping Atlantic Canadians re-experience their main streets, downtowns and neighbourhoods, no matter how big or small. This initiative will reanimate and breathe new life into local economies affected by the global pandemic, as well as help generate new ideas that inspire locals and tourists alike to rediscover all that their main streets, downtowns and neighbourhoods have to offer.
image: https://grantmatch.com/hubfs/AdobeStock_82569043-2.jpeg
---

In Canada

# Rediscover Main Streets Program

Through the Atlantic Canada Opportunities Agency, the Rediscover Main Streets initiative is supporting the economy by helping Atlantic Canadians re-experience their main streets, downtowns and neighbourhoods, no matter how big or small. This initiative will reanimate and breathe new life into local economies affected by the global pandemic, as well as help generate new ideas that inspire locals and tourists alike to rediscover all that their main streets, downtowns and neighbourhoods have to offer.

[ GrantMatch Team ](https://grantmatch.com/hot-new-programs/author/grantmatch-team)

 Apr 8, 2022

[Atlantic Canada](https://grantmatch.com/hot-new-programs/tag/atlantic-canada) [Economic Development](https://grantmatch.com/hot-new-programs/tag/economic-development) [Funding for Municipalities](https://grantmatch.com/hot-new-programs/tag/funding-for-municipalities) [In Canada](https://grantmatch.com/hot-new-programs/tag/in-canada) [Tourism](https://grantmatch.com/hot-new-programs/tag/tourism)

### Share this article

<http://www.facebook.com/share.php?u=https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=facebook> <http://www.linkedin.com/shareArticle?mini=true&url=https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=linkedin> <https://twitter.com/intent/tweet?original_referer=https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=twitter&url=https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=twitter&source=tweetbutton&text=> [mailto:?subject=Check%20out%20https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=email%20&body=Check%20out%20https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=email](mailto:?subject=Check%20out%20https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=email%20&body=Check%20out%20https://grantmatch.com/hot-new-programs/rediscover-main-streets-program&utm_medium=social&utm_source=email)

### Subscribe

### Subscribe

![Atlantic Canada - Rediscover Main Streets](https://grantmatch.com/hubfs/AdobeStock_82569043-2.jpeg)

# Up to $500k Available for Organizations in Atlantic Canada Seeking to Enhance Downtown Cores and Neighbourhoods

Through the Atlantic Canada Opportunities Agency, the Rediscover Main Streets initiative is supporting the economy by helping Atlantic Canadians re-experience their main streets, downtowns and neighbourhoods, no matter how big or small. This initiative will reanimate and breathe new life into local economies affected by the global pandemic, as well as help generate new ideas that inspire locals and tourists alike to rediscover all that their main streets, downtowns and neighbourhoods have to offer.

#### Eligible Applicants

- Not-for-profit organizations, including Indigenous organizations
- Crown corporations
- Provincial/municipal/territorial governments
- Economic development associations
- Post-secondary educational institutions

 

#### Eligible Projects

Applicants can submit projects that involve:

- Activation 
    - Development of new products, offerings, and local experiences to activate and animate downtown cores and community main streets
- Amplification 
    - Scaling of existing events, adaptation of products, product clustering, diversification, follow-on to existing campaigns (buy/shop local), and innovation to existing offerings to enable local businesses support and encourage visitation

- Marketing and Promotion 
    - Building awareness, promotional marketing activities, packaging and signage. Projects include those that help promote reanimating downtowns and main streets

 

#### Eligible Costs

The Rediscover Main Streets initiative covers the following:

- Cost of labour and of material used
- New operating costs directly related to the project
- Professional and technical service fees
- Advisory expenses (such as planning, business information or counselling services)
- Costs related to coaching, mentoring, or networking events
- Fees associated with participation in business training through a business service organization
- Costs related to expanding or maintaining markets
- Subcontracting costs
- Production and distribution of promotional materials and management tools
- Production of management tools

 

#### Funding Details

- Projects with a targeted scope could receive **$25,000** to **$500,000**
- Projects with a broader, regional impacts could receive more on a case-by-case basis

#### Deadline

Applications must be submitted by April 29, 2022, 11:59 P.M. (ADT).

## Similar posts

[Canada Blog ](https://grantmatch.com/hot-new-programs)

<https://grantmatch.com/hot-new-programs/mainstreet?hsLang=en>

In Canada

### [My Main Street Community Activator Program](https://grantmatch.com/hot-new-programs/mainstreet?hsLang=en)

In efforts to support local communities struggling with the ongoing realities of COVID-19, the Canadian Urban Institute is providing approximately...

 Gibson Ingram  Oct 22, 2021

<https://grantmatch.com/hot-new-programs/2020/07/canadianseafoodstabilityfund?hsLang=en>

Food & Beverage

### [$38.1 Million for Atlantic Canadian Fish and Seafood Processors](https://grantmatch.com/hot-new-programs/2020/07/canadianseafoodstabilityfund?hsLang=en)

$38.1 Million for Atlantic Canadian Fish and Seafood Processors

 Gibson Ingram  Jul 3, 2020

<https://grantmatch.com/hot-new-programs/my-main-street-community-activator-program?hsLang=en>

Funding for Municipalities

### [My Main Street Community Activator Grant](https://grantmatch.com/hot-new-programs/my-main-street-community-activator-program?hsLang=en)

Discover funding opportunities for community projects in southern Ontario with the My Main Street Community Activator Grant: Up to $250,000 for...

 GrantMatch Team  Mar 8, 2024

### Sign up for exclusive grant funding updates and more. 

Be the first to know about new government programs and learn more about our products and services designed to keep you up to date with Canada's ever-changing funding landscape. 

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "GrantMatch Team",
    "url" : "https://grantmatch.com/hot-new-programs/author/grantmatch-team"
  },
  "dateModified" : "2022-11-04T18:39:49.715Z",
  "datePublished" : "2022-04-08T13:33:02.000Z",
  "headline" : "Rediscover Main Streets Program",
  "image" : [ "https://grantmatch.com/hubfs/AdobeStock_82569043-2.jpeg" ],
  "mainEntityOfPage" : {
    "@id" : "https://grantmatch.com/hot-new-programs/rediscover-main-streets-program",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://grantmatch.com/hubfs/governmentfundingstrategistsfinal-01-3.png"
    },
    "name" : "GrantMatch Corp."
  }
}
```